Toy Fair 2017

Schoenhut Goes To New York

This years toy fair was exceptionally fun! The weather was a bit warmer than it was last year therefore us Floridians were a bit more comfortable this year! We had so much fun talking to customers face to face and watching people awe over our products. Check out our recap video and get a feel for what it’s like at the show. As you can see we make sure to have lots of fun!

All of our meetings were productive and we had a fun set up that definitely pleased our visitors. It resulted in a healthy amount of foot traffic.  The office now has their hands full with the follow up, but this is the kind of work that we love. We do work for a toy company and that implies that fun is always involved!

16832220_10206458536662569_5313143791424756465_nWe loved setting up the graphics this year and displaying all of our lifestyle photos for our visitors. Seeing children next to our products really captures the essence of what Schoenhut delivers to our customers, which is fun! Kids love tinkering away at our pianos, banging on our drums or strumming on the guitars.

Upgraded 25 and 30 Key Digital Pianos!

We do have a few changes in the future with our digital product line that some may already be aware of. We are upgrading the 25 and 30 key digitals to have some of the same features as the 37 and 61 key. This includes application connectivity as well. We’ve even got some special custom items on order already. Can you sense the excitement?



We got to be tourist for a bit while we were in New York! Check out some of the fun things we did which mostly involved food…

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Things to Remember!

My First Piano Tutor© Collection

Our My First Piano Tutor was extremely popular last year for the retailers who carried this product. Check out our video here that goes over all the features.

MAP Protected

Schoenhut implemented a MAP Policy in 2016 to ensure that competitive pricing was fair! Thanks to our 3rd party vendor, we have been quickly alerted when there are violations. All our retailers have been supportive of this effect and we sincerely thank you! Slide 4

Thanks for stopping by!

A big thank you to our resellers that stopped by the booth, we appreciate the time that you took out of your busy schedule to meet with us. To the new faces that we met, thank you for showing your interest and stopping by to have fun with us! For others that we didn’t get to see this year, don’t worry because there’s always next year’s Toy Fair. Can’t wait until next year? You can always get in touch with us here at Schoenhut Piano Company by email,

Not just Pianos....

For re-seller information, click here!